“Sony Bravia has been a bench mark in quality advertising for years now and I’m very happy to have been chosen by McCann Worldwide to shoot this campaign for them.
We flew to a volcano in Costa Rica where it took the inhabitants of an entire village a full week to pluck all the flower petals…. enough to fill two huge lorries!
With the help of a special effects team, the petals were blown and exploded through our landscapes creating hugely detailed vista which echoes the extreme detail of Sony’s new 4k tv.”

Custom artist Fena Cartes (aka Kartess) from Chile, and this is his project "gepeto" vintage tattooed dolls.

Roman Cervenka #10 of Czechia celebrates with the trophy and gets a beer thrown on him from his teammates during IHF Ice Hockey World Championship gold medal celebrations with fans at Old Town Square on May 27, 2024 in Prague, Czech Republic. (Photo by RvS.Media/Monika Majer/Getty Images)

Christopher Blevins from the USA in action on his way winning the Cross Country Short Track Elite Men UCI XCC Mountain Bike World Series race in Nove Mesto na Morave, Czech Republic, 25 May 2025. (Photo by Maxime Schmid/EPA)

Workers look at exotic models and p*rn actresses standing on the top of a bus waving to people to promote the “Expo Sеx and Eroticism” adult exhibition in Mexico City, Mexico March 1, 2017. (Photo by Carlos Jasso/Reuters)

Marina performs on stage at O2 Apollo Manchester on May 10, 2019 in Manchester, England. (Photo by Andrew Benge/Redferns)

Smoke billows from the Mt Etna volcano as seen from Linguaglossa, Sicily on Monday, August 9, 2021. Europe's most active volcano remains active scattering ashes around a vastly populated area on its slopes. (Photo by Marco Restivo/Barcroft Media via Getty Images)

Commuters watch after their train was blocked by leftist activists at a railway station during a nationwide general strike against the policies of the central government in Kolkata on March 28, 2022. (Photo by Dibyangshu Sarkar/AFP Photo)