A participant rests while people take part in the Mermaid Parade at Coney Island, in Brooklyn, New York, June 20, 2015. The annual parade, founded in 1983, seeks to bring mythology to life for residents, create confidence in the district and to allow artistic self-expression in public, according to the parade's website. (Photo by Eduardo Munoz/Reuters)

The 100-metre (300-foot), sword-wielding statue of “The Motherland” is seen in the National Museum of the History of the Great Patriotic War in Kiev March 17, 2014. On a blustery day on the banks of the Dnieper, the statue of “The Motherland”, a Soviet hammer and sickle on her shield, towered overhead, a reminder of the common cause Ukrainians and Russians died for side by side in their millions in World War Two and which Russian President Vladimir Putin thinks Ukraine has betrayed by turning to “fascism” and the West. (Photo by Konstantin Grishin/Reuters)

British singer and songwriter Charlotte Emma Aitchison aka Charli XCX poses in the green room for a portrait before the Sonos And Pandora Present “An Evening With Charli XCX” event at Sonos Studio on June 10, 2014 in Los Angeles, California. (Photo by Joe Scarnici/Getty Images for Sonos)

Williams Formula One driver Felipe Massa of Brazil crashes with his car in the first corner after the start of the German F1 Grand Prix at the Hockenheim racing circuit, July 20, 2014. (Photo by Kai Pfaffenbach/Reuters)

Liu Yang, China's first female astronaut, waves during a departure ceremony at Jiuquan Satellite Launch Center, on June 16, 2012. (Photo by Jason Lee/Reuters via The Atlantic)

Humanoid robot bartender “Carl” interacts with guests at the Robots Bar and Lounge in the eastern German town of Ilmenau, July 26, 2013. “Carl”, developed and built by mechatronics engineer Ben Schaefer who runs a company for humanoid robots, prepares spirits for the mixing of cocktails and is able to interact with customers in small conversations. (Photo by Fabrizio Bensch/Reuters)

Austrian alpine skiers (LtoR) Georg Streitberger, Klaus Kroell, Max Franz, Joachim Puchner, Romed Baumann pose in the Olympic Rings on February 4, 2014 at the Mountain Olympic Village at the Rosa Khutor Alpine centre, four days prior to the start of the 2014 Sochi Winter Olympic Games. (Photo by Fabrice Coffrini/AFP Photo)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)