Zhang Shifan's sixth-generation facekinis in Shandong Province, Qingdao, East China. A woman credited with inventing the bizarre swimwear known as the “facekini” has now proudly presented the sixth generation of the iconic beach clothing. The new facekini models are not only more comfortable, they also come in a wider variety of colours and patterns, bringing both style and practicality to beach-goers in Qingdao City, in East China's Shandong Province, who fear tan lines. (Photo by CEN)

This photo provided by Steamboat Ski Resort shows hot air balloons that visitors can tour in above the town and mountains in Steamboat Springs, Colo. Wild West Adventures offer continental breakfast, champagne ceremony with flight certificates and courtesy pick-up are included. (Photo by Larry Pierce/AP Photo/Steamboat Ski Resort)

Lance Cpl. Blas Trevino of the 1st Battalion, 5th Marines, shouts out as he is rescued on a medevac helicopter from the U.S. Army's Task Force Lift “Dust Off”, Charlie Company 1-214 Aviation Regiment after he got shot in the stomach outside Sangin, in the Helmand Province of southern Afghanistan on June 11, 2011. The Army's 'Dust Off' crew needed two attempts to get him out, as they were fired upon and took five rounds of bullets into the tail of their aircraft. (Photo by Anja Niedringhaus/AP Photo/File)

A boat commutes across the Mekong river in Phnom Penh on August 8, 2014. The Mekong is the world's twelth longest river running from the Tibetan Plateau through China's Yunnan province, Myanmar, Laos, Thailand, Cambodia and Vietnam. (Photo by Tang Chhin Sothy/AFP Photo)

A woman jumps over a puddle of rainwater in north London on August 2, 2023. Met Office has issued a yellow severe weather weather for heavy downpours, strong winds and thunderstorms throughout today in London, and in many other parts of England and Wales. (Photo by Dinendra Haria/London News Pictures)

A participant rests while people take part in the Mermaid Parade at Coney Island, in Brooklyn, New York, June 20, 2015. The annual parade, founded in 1983, seeks to bring mythology to life for residents, create confidence in the district and to allow artistic self-expression in public, according to the parade's website. (Photo by Eduardo Munoz/Reuters)

A member of an Egungun masquerade group, his identity obscured under his ornate costume in Ouidah, Benin on March 13, 2019. The exclusively male practitioners, found across Yoruba culture, use dance and spinning in the belief that they will summon the spirits of ancestors. (Photo by Massimo Rumi/Barcroft Images)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)