To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Cropped shot of a woman flirtatiously touching leg of man in a suit with her foot under the table. (Photo by LightField Studios/Skyfish Digital Media/Getty Images)

A woman prays as she touches the carcass of a male elephant after he, according to forest officials, was electrocuted early morning in a paddy field on the outskirts of Guwahati, India, June 20, 2017. (Photo by Anuwar Hazarika/Reuters)

Hindu devotees (not pictured) touch a child with their feet as part of a ritual to bless him during a religious procession held to mark the Gajan festival in Kolkata, India, April 13, 2018. (Photo by Rupak De Chowdhuri/Reuters)

An EF-2 tornado begins to rope out on the outskirts of Mangum, Oklahoma, U.S. on May 20, 2019. Multiple tornadoes touched down and heavy rain flooded areas across Oklahoma. (Photo by Brett Conner/ZUMA Wire)

Model Nikita Dragun gets her hair and makeup touched up backstage at The Blonds fashion show at Spring Place on Wednesday, September 14, 2022, in New York. (Photo by Brittainy Newman/AP Photo)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.