To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A lake in a shape of a heart is seen surrounded by autumn-coloured trees outside Balashikha, Moscow region, Russia on October 4, 2021. (Photo by Maxim Shemetov/Reuters)

Staff prepare for Halloween at the Forbidden Corner tourist attraction, a labyrinth in the heart of Tupgill Park, in the Yorkshire Dales on October 19, 2022. (Photo by James Glossop/The Times)

The Elterwater quarry in Cumbria, North West England on June 12, 2023 which has now reached a water level that reveals a hidden heart shape in the stone. (Photo by Steven Lomas/Animal News Agency)

A woman gets ready for her performance at the backstage of the Heart restaurant in Ibiza on June 29, 2015. Take the Spanish chefs Ferran and Albert Adria, the Cirque du Soleil founder French Guy Laliberte and contemporary artists such as Japanese Takashi Murakami. Put them together on the luxurious Mediterranean island of Ibiza and shake well to get “Heart” an innovative multi-sensory experience. The idea of provoking emotions through a collision of avant-garde creativities appeared two years ago from Adria brothers and Laliberte's passion about art and cuisine. They met a decade ago at the famous restaurant El Bulli, closed in 2011. (Photo by Jaime Reina/AFP Photo)

Girls make a heart sign as the sun sets over the Mediterranean Sea coastline in Beirut, Lebanon, Friday, July 14, 2023. (Photo by Hassan Ammar/AP Photo)