Ukrainians jump over a fire in Kiev, Ukraine, 06 July 2017, as they celebrate the traditional pagan holiday of Ivana Kupala. Ivana Kupala is celebrated, during the summer solstice, on the shortest night of the year, marking the beginning of summer and is celebrated in Ukraine, Belarus, Poland and Russia on the night of 06 July. People sing and dance around bonfires, play games and perform traditional rituals. Young people jump over bonfires in order to test their bravery. Couples holding hands jump over the flames to test their love. If the couple does not succeed it is predicted to split up. Traditionally, children and young unmarried women wear wreaths of wild flowers on their heads to symbolize purity. (Photo by Sergey Dolzhenko/EPA)

Londoners enjoy a “Silent Night” as Big Ben falls silent, London, UK on August 21, 2017. ose Allerston from Clapham, London said “After a stressful day in the office, I couldn't think of anything better than going home and climbing into bed – but when I saw this bed opposite Big Ben I just couldn't resist getting in for a snuggle”. (Photo by Imagewise Ltd/Rex Features/Shutterstock)

Moonfest 2012: West Palm Beach lures the undead out for a night of revelry. (Photo by Brynn Anderson/The Palm Beach Post)

A mahout (elephant driver) walks a baby elephant across the city streets at night September 27, 2008 in Bangkok, Thailand. (Photo Paula Bronstein/Getty Images)

Created by Brazilian agency Heads Propaganda, these thought-provoking poster ads draw attention to the fact that many cyclists are knocked down at night due to the lack of respect by the motorists who share their roads.

A Haka is performed before the ceremonial departure of the 'vaka' or traditional canoes ahead of their cross-Pacific voyage from Viaduct Harbour on April 13, 2011 in Auckland, New Zealand. Powered by sun and wind only, the 15,000 nautical mile journey to Hawaii via French Polynesia will set off on April 15, aiming to raise awareness of environmental issues such as ocean noise pollution, acidification and anoxic waters, whilst recapturing traditional Pacific voyaging. The votyage is named “Te Mana o Te Moana” meaning “The Spirit of the Sea”. (Photo by Phil Walter/Getty Images)