When Stu Thomson (Cut Media) and Danny MacAskill approached us (Santa Cruz Bicycles) with the idea of being the first to tackle the Black Cuillin ridge on a bicycle, we were in from the start. Located on the Isle of Skye (Danny’s home on the west coast of Scotland) the ridge is infamous for its jagged trails, wild weather and dramatic climbing route up the “Inaccessible Pinnacle”.

Canada's Deanna Stellato-Dudek and Maxime Deschamps perform in the gala exhibition during the ISU Grand Prix of Figure Skating Final in Beijing on December 10, 2023. (Photo by Wang Zhao/AFP Photo)

Heavy monsoon rains cause floods in several parts of Kolkata, West Bengal, India on June 17, 2021. (Photo by Sumit Sanyal/Anadolu Agency via Getty Images)

English-French actress Jane Birkin shopping with a basket bag in Paris on June 4, 1970. (Photo by WATFORD/Mirrorpix/Mirrorpix via Getty Images)

Artist Sayna Soleimanpour performs a photoshoot in protest against the mistreatment and alienation of Turkish women based on their clothing, during a two-day curfew amid the spread of the coronavirus disease (COVID-19), on a deserted street in Istanbul, Turkey, early December 6, 2020. (Photo by Umit Bektas/Reuters)

A member of the 324 Squadron during the Anzac Day dawn service at Coogee Beach in Sydney, Australia on 23 April 2019. Anzac Day, held annually on 25 April, is a national day of remembrance across Australia and New Zealand, which commemorates the people who lost their lives or served in wars and conflicts. The day coincides with the first landing of the Anzacs at Gallipoli, Turkey, in World War One. (Photo by Steven Saphore/Australian Associated Press)

A Palestinian man argues with an Israeli soldier during clashes over an Israeli order to shut down a Palestinian school near Nablus, in the occupied West Bank, October 15, 2018. (Photo by Mohamad Torokman/Reuters)