The latest ad campaign for the Israeli bookstore chain Steimatzky wonders what it would be like to take your favorite literary character to bed with you.

A rider demonstrates Lighting artist Bruce Munro latest installation “Star-Turn” at a one-night event in front of the Holburne Museum on December 21, 2011 in Bath, England. (Photo by Matt Cardy/Getty Images)

Lava flows from an eruption of a volcano on the Reykjanes Peninsula in Iceland on March 28, 2021. A week on, big crowds of Sunday hikers flocked to the Fagradalsfjall area to see up close Iceland's latest volcano eruption, as the gentle lava flow allowed people to get close to he eruption some 40 km west of Iceland's capital Reykjavik. (Photo by Halldor Kolbeins/AFP Photo)

A competitor calls with a shell at the German championships in Deer-Calling at the “Jagd & Hund” (hunting & dog) exhibition in Dortmund February 6, 2015. Competitors use specially designed instruments or ox horns to imitate the mating call of red deers. About 750 exhibitors will present their latest developments at the 34th “Jagd & Hund” exhibition, which runs from February 3 to February 8. (Photo by Ina Fassbender/Reuters)

American Ballet Theater's dancers are silhouetted as they rehearse for the opening night at the Shanghai Grand Theater in Shanghai, Thursday, November 2, 2023. The American national ballet company is returning to China for the first time in a decade for shows in Shanghai and Beijing in the latest sign strained relations between the United States and China are beginning to thaw. (Photo by Ng Han Guan/AP Photo)

A woman at Foyles bookshop looks at a copy of J. K. Rowling's latest novel “The Casual Vacancy” which has gone on sale today starting at 8:00 am on September 27, 2012 in London, England. “The Casual Vacancy” is J. K. Rowling's first book aimed at an adult readership and is centered on a parish council election in a small West Country town. (Photo by Oli Scarf)

A milkman crosses through floodwater at Chak Ali Sher village in Wazirabad district on August 28, 2025, after government issued a flood alert for riverside areas of Punjab province. Water has gushed into the eastern province, Pakistan's breadbasket and home to about half of its 255 million people, with three transboundary rivers swelling beyond their banks. The latest monsoon downpour has killed at least 13 people, according to the National Disaster Management Authority. (Photo by Aamir Qureshi/AFP Photo)