To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

In this October 18, 2015 photo, contestant Carlos Angevil, Miss Gay Vargas, competes in the swimsuit category of the ninth annual Miss Gay Venezuela beauty pageant in Caracas, Venezuela. Miss Gay Venezuela requires contestants be younger than 37 and be at least 1.7 meters (5' 6" feet) tall. (Photo by Ariana Cubillos/AP Photo)

In this November 30, 2017 photo, Douglas scoops up mud from the bottom of the polluted Guaire River, in search of gold and anything valuable he can sell, in Caracas, Venezuela. Some stretches of the river smell of sewer while others emit a toxic odor of fuel, a stench that stays in ones nose for hours after leaving the water. (Photo by Ariana Cubillos/AP Photo)

Vanessa Silva, 38, feeds macaws that fly to her apartment window every day looking for food, in Caracas, Venezuela, on November 24, 2014. A group of gold-and-royal blue birds poked their heads through Silva’s window, as if saying “I’m here, is anyone home?” “I’d seen them flying when I was down on the street, and I thought ‘Oh how pretty,’” the 38-year-old said, a macaw eating out of her hand. (Photo by Ariana Cubillos/AP Photo)

Roma's Gianluca Mancini scores his team's goal in the 1-0 Rome derby victory over Lazio at Stadio Olimpico in Rome, Italy on April 6, 2024. (Photo by Alberto Lingria/Reuters)

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)