Festivalgoers are seen running to the gates during the the first weekend of the Coachella Valley Music and Arts Festival at the Empire Polo Club on Friday, April 12, 2024, in Indio, Calif. (Photo by Amy Harris/Invision/AP Photo)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

An injured demonstrator receives aid during a protest against a lockdown planned for the capital this weekend to halt the spread of the coronavirus disease (COVID-19) in Belgrade, Serbia on July 7, 2020. (Photo by Marko Djurica/Reuters)

Revellers on the famous Otley Run in Leeds, United Kingdom enjoying the booze fuel pub crawl in time for May Bank Holiday weekend on April 30, 2021. (Photo by Nb press ltd)