Over 1000 New Year revellers, many in fancy dress, braved freezing conditions in the River Forth in front of the Forth Rail Bridge during the annual Loony Dook Swim on January 1, 2012 in South Queensferry, Scotland. Thousands of people gathered last night to see in the New Year at Hogmanay celebrations in towns and cities across Scotland. (Photo by Jeff J. Mitchell/Getty Images)

Swimmers in fancy costume take part in the New Year's Day swim at Saundersfoot in Wales, Britain, January 1, 2017. (Photo by Rebecca Naden/Reuters)

An environmental activist adjusts his mask while taking part in “The Dead Sea Swim Challenge”, swimming from the Jordanian to Israeli shore, to draw attention to the ecological threats facing the Dead Sea, in Kibbutz Ein Gedi, Israel November 15, 2016. Swimmers from around the world plunged into the salty waters of the Dead Sea on Tuesday to attempt a seven-hour swim across the fabled lake in a bid to draw attention to its environmental degradation. Wearing protective masks and snorkels, 25 swimmers paddled through the muddy water to attempt the 9-mile (15-kilometer) swim from Jordan to Israel. (Photo by Nir Elias/Reuters)

“A Hadaka Matsuri (“Naked Festival”) is a type of Japanese festival, or matsuri, in which participants wear a minimum amount of clothing; usually just a Japanese loincloth (called fundoshi), sometimes with a short happi coat, and rarely completely naked. Whatever the clothing, it is considered to be above vulgar, or everyday, undergarments, and on the level of holy Japanese shrine attire. Naked festivals are held in dozens of places throughout Japan every year, usually in the summer or winter. The most famous festival is held in Okayama, where the festival originated. Every year, over 9,000 men participate in this festival”. – Wikipedia

Photo: Japanese men wear loincloths as they splash about in freezing cold water during Saidaiji Naked Festival, at Saidaiji Temple on February 18, 2012 in Okayama, Japan. (Photo by Buddhika Weerasinghe/Getty Images)

Denver Broncos cheerleaders during the third quarter. The Denver Broncos played the Kansas City Chiefs at Sports Authority Field at Mile High in Denver, Colo. on September 14, 2014. (Photo by Aaron Ontiveroz/The Denver Post via Getty Images)

Jared Leto poses with fans for a selfie during the “Clear Channel Media and Entertainment” at the 2014 Cannes Lions on June 18, 2014 in Cannes, France. (Photo by Didier Baverel/WireImage)

“After taking LSD. I lighting up a candle in the middle of the wood and during the 30 secondes of exposure, i make a meditation about the holism of nature surrounding me. Feeling the crystal vibration irradiating from the center of the Gaia mother earth. So in this picture i try to show you the magic, sacred metaphysical quality of the nature and new age bullshiting you”. – Benoit Paillé. (Photo by Benoit Paillé)

The selfie is the most popular photography trend of the internet today. It's gotten so popular, in fact, that even our beloved feline friends have started to catch on. I dare you to keep the smile off your face for this one!