A participant runs through foam during the Love Foam Run race in Hsinchu, Taiwan May 29, 2016. (Photo by Tyrone Siu/Reuters)

David Nickerson, 28, competes dressed as artist Bob Ross, during the ZJ Boarding House Halloween Surf Contest in Santa Monica, California October 26, 2013. (Photo by Lucy Nicholson/Reuters)

The hull on a boat that carried Rohingya migrants for three months is seen at Langkawi island, in the Malaysia's northern state of Kedah, Malaysia, May 12, 2015. Thailand and Malaysia may set up camps and detention centers to shelter hundreds of refugees arriving on their shores, officials said on Tuesday, as a leading inter-governmental agency said about 7,000 boat people were still adrift in the Bay of Bengal. (Photo by Olivia Harris/Reuters)

In the spring of 1965, within weeks of 3,500 American Marines arriving in Vietnam, a 39-year-old Briton named Larry Burrows began work on a feature for LIFE magazine, chronicling the day-to-day experience of U.S. troops on the ground – and in the air – in the midst of the rapidly widening war. The photographs in this gallery focus on a calamitous March 31, 1965, helicopter mission; Burrows’ “report from Da Nang”, featuring his pictures and his personal account of the harrowing operation, was published two weeks later as a now-famous cover story in the April 16, 1965, issue of LIFE.

Photo: Man your battle stations: The crew chief of helicopter Yankee Papa 13, lance corporal James C. Farley, mans an M-60 machine gun during a mission near Da Nang, Vietnam on March 31, 1965. (Photo by Larry Burrows/Time & Life Pictures)

People play with foam at a water park in Yantai, Shandong province, China June 16, 2107. (Photo by Reuters/Stringer)

Students from St Andrews University are covered in foam as they take part in the traditional Raisin Weekend in the Lower College Lawn, at St Andrews in Scotland on October 22, 2018. The “raisin weekend” stems from a gift of raisins (now flour and foam) traditionally given by a first year student to their academic “parents” in gratitude for their guidance. (Photo by Russell Cheyne/Reuters)