2021 Miss Universe Harnaaz Sandhu from India struggles to keep her crown on in the wind, as she arrives on the observation level of the Empire State Building in the Manhattan borough of New York City, New York, U.S. January 12, 2022. (Photo by Carlo Allegri/Reuters)

Spain's Sarah Loinaz performs as she takes part in the National Costume portion of the Miss Universe pageant, in Eilat, Israel, Friday, December 10, 2021. (Photo by Ariel Schalit/AP Photo)

People participate in a Christmas Day dip on Brighton beach in southern England, Britain, December 25, 2021. (Photo by Hannah McKay/Reuters)

Swimmers in fancy dress take part in a Christmas Day dip at Exmouth, Devon, England, Saturday, December 25, 2021. (Photo by Ben Birchall/PA Wire via AP Photo)

Since her stint in the 2019 Love Island villa, where she made the nation laugh, Irish television personality Maura Higgins has been working as a brand ambassador for Ann Summers. And the 31-year-old has really set pulses racing in her latest edit with the saucy lingerie brand. Available online and in stores from today, December 1, 2021, Maura has looks absolutely stunning in the new Ann Summers Christmas campaign which includes bodysuits and basques, two-piece sets, bras, and thongs in festive hues for the Christmas season. (Photo by Ann Summers/The Mega Agency)

Children dressed as Santa Clause play with a soccer ball as they celebrate at their school ahead of Christmas in Chennai on December 23, 2021. (Photo by Arun Sankar/AFP Photo)

Georgia Bulldogs cheerleaders celebrate at the conclusion of the Alabama Crimson Tide versus the Georgia Bulldogs in the College Football Playoff National Championship, on January 10, 2022, at Lucas Oil Stadium in Indianapolis, IN. (Photo by Michael Allio/Icon Sportswire via Getty Images)

Maura Higgins turns up the heat in red hot Christmas lingerie and kinky thigh-high boots. The reality star, who appeared on UK Love Island in 2019, posed in skimpy underwear from Ann Summers in December 2021. (Photo by Instagram)