Daniel Filip, Tech Lead Manager for Google Maps, carries the Trekker, a 15-camera device, while mapping the Inca citadel of Machu Picchu for Google Street View in Cuzco, Peru, August 11, 2015. (Photo by Pilar Olivares/Reuters)

Surfer Arlen Macpherson sits on his board, which has an electronic shark repellent device installed, at Sydney's Bondi Beach in Australia, August 18, 2015. A spate of shark attacks in Australia has left some of world's top surfing beaches deserted and many people having second thoughts about taking a swim as the summer approaches. Macpherson paid A$390 for a device embedded in his surf board to repel sharks by emitting an electronic force field that overpowers its sensing organs. (Photo by David Gray/Reuters)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

“The Wii U is an upcoming home video game console by Nintendo, and the direct successor to the Wii. The system is expected to be released in 2012 and was unveiled during Nintendo's press conference at the Electronic Entertainment Expo 2011 on June 7, 2011. The Wii U is the first Nintendo console to produce 1080p high-definition graphics, and features a new controller with an embedded touchscreen. The controller allows a player to continue a gaming session by displaying the game even when the television is off. The system will be fully backwards compatible with Wii, and Wii U games can support compatibility with Wii peripherals, such as the Wii Remote and Wii Balance Board”. – Wikipedia

Photo: The new Nintendo game console Wii U is displayed at the Nintendo booth during the Electronic Entertainment Expo on June 7, 2011 in Los Angeles, California. The Wii U will have HD graphics, a controller with a 6.2 inch touchscreen and be compatible with all other Wii accessories. (Photo by Kevork Djansezian/Getty Images)

Patsy Gibbons takes his two rescue foxes, Grainne and Minnie (unseen), for a walk in Kilkenny, Ireland April 25, 2016. Gibbons nursed the foxes back to health after they were found abandoned as injured cubs, and they have stayed with him since. (Photo by Clodagh Kilcoyne/Reuters)

“Do-Ho Suh addresses issues of identity, memory, and relationships. Son of the famous Korean ink-painter Suh Se-Ok, Do-Ho Suh is a leading figure in the transnational avant-garde generation of Korean artists who came of age in the late 1990s, and his work eloquently represents a dual consciousness between East and West”.

Photo: “Karma” by Do-Ho Suh. Sydney and Walda Besthoff Sculpture Garden, New Orleans Museum of Art, New Orleans, LA. (Photo by Alan Teo)

Seven-year-old Dihan Awallidan from Garut, West Java, is not like other boys his age. While most children crave chocolate and candy, Dihan is addicted to cigarettes. The second-grader picked up the habit at the age of 3 and now smokes up to three packs a day, using the pocket money he gets from his enabling parents to feed his addiction. (Photo by Rezza Estily/JG Photo)

A motorcyclist dodges in the annual water-splashing festival to mark the New Year of the Dai minority in Menglian, Yunnan province April 13, 2015. (Photo by Wong Campion/Reuters)