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Zheng Liying looks at a computer screen in front of a picture of Alibaba founder Jack Ma, seen on the cover of a publication, at Zheng's Alibaba rural service centre in Jinjia Village, Tonglu, Zhejiang province, China, July 20, 2015. E-commerce growth in the countryside now outpaces that in major cities, though fewer than one tenth of online purchases made on Alibaba platforms were shipped to rural areas in the first quarter of this year. Alibaba estimates the potential market at 460 billion yuan ($74 billion) by next year. (Photo by Aly Song/Reuters)

Zheng Liying looks at a computer screen in front of a picture of Alibaba founder Jack Ma, seen on the cover of a publication, at Zheng's Alibaba rural service centre in Jinjia Village, Tonglu, Zhejiang province, China, July 20, 2015. E-commerce growth in the countryside now outpaces that in major cities, though fewer than one tenth of online purchases made on Alibaba platforms were shipped to rural areas in the first quarter of this year. Alibaba estimates the potential market at 460 billion yuan ($74 billion) by next year. (Photo by Aly Song/Reuters)




A customer checks on a parcel at an Alibaba rural service centre in Jinjia Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)

A customer checks on a parcel at an Alibaba rural service centre in Jinjia Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)




An iPhone 4 is seen on the table next to Zhu Lin, the owner of an Alibaba rural service centre in Yuzhao Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)

An iPhone 4 is seen on the table next to Zhu Lin, the owner of an Alibaba rural service centre in Yuzhao Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)




A customer looks at a T-shirt she bought at an Alibaba rural service centre in Jinjia Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)

A customer looks at a T-shirt she bought at an Alibaba rural service centre in Jinjia Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)




A customer shops at an Alibaba rural service centre in Jinjia Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)

A customer shops at an Alibaba rural service centre in Jinjia Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)




A villager walks past an Alibaba rural service centre in Yuzhao Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)

A villager walks past an Alibaba rural service centre in Yuzhao Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)




A customer checks on a parcel at an Alibaba rural service centre in Jinjia Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)

A customer checks on a parcel at an Alibaba rural service centre in Jinjia Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)




A customer points at a screen displaying a website of Alibaba's Taobao at a rural service centre in Yuzhao Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)

A customer points at a screen displaying a website of Alibaba's Taobao at a rural service centre in Yuzhao Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)




Villagers walk past an Alibaba rural service centre in Jinjia Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)

Villagers walk past an Alibaba rural service centre in Jinjia Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)




Villagers look at a screen displaying a website of Alibaba's Taobao at a rural service centre in Yuzhao Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)

Villagers look at a screen displaying a website of Alibaba's Taobao at a rural service centre in Yuzhao Village, Tonglu, Zhejiang province, China, July 20, 2015. (Photo by Aly Song/Reuters)
01 Aug 2015 11:53:00