Tom Kaulitz and Heidi Klum attend Heidi Klum's 20th Annual Halloween Party presented by Amazon Prime Video and SVEDKA Vodka at Cathédrale New York on October 31, 2019 in New York City. (Photo by Craig Barritt/Getty Images for SVEDKA)

A member of the Pena de Pavao de Krishna traditional carnival group, which celebrates Indian deities, performs in Belo Horizonte, Brazil, on February 23, 2020. The group added more accelerated northern rhythms to its repertoire in a way to raise awareness of the importance of the Amazon rainforest and the worrying rates that it is burning at. (Photo by Douglas Magno/AFP Photo)

Roma's Gianluca Mancini scores his team's goal in the 1-0 Rome derby victory over Lazio at Stadio Olimpico in Rome, Italy on April 6, 2024. (Photo by Alberto Lingria/Reuters)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.