For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Photographers help a Rohingya refugee to climb out of Naf River as they cross the Myanmar-Bangladesh border in Palong Khali, near Cox's Bazar, Bangladesh on November 1, 2017. (Photo by Hannah McKay/Reuters)

The ex-Pussycat Doll Nicole Scherzinger climbed 1,000-plus steps of an old Honolulu railway line in Hawaii in the first decade of January 2023. (Photo by Instagram)

American actor and musician Jared Leto climbs The Empire State Building on November 08, 2023 in New York City. (Photo by Roy Rochlin/Getty Images for Empire State Realty Trust)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

In this Sunday June 13, 1988 file photo West German police officers arrest an English soccer hooligan who sticks out his tongue. Rioting broke out between some 100 hooligans and the police in downtown Stuttgart, West Germany following the European Soccer Championships match between England and Ireland. England was defeated by Ireland 0-1. (Photo by Kraufmann/AP Photo/File)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

Participants climb over a wall at the “Tough Mudder” endurance event series in Arnsberg September 6, 2014. Competitors who took part in the endurance event saw themselves having to overcome various military style obstacles. (Photo by Ina Fassbender/Reuters)