A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

A Utah Valley University student walks down the bright green lanes painted on the stairs from the gym Thursday, June 18, 2015, at Utah Valley University, in Orem, Utah. Utah Valley University spokeswoman Melinda Colton said the green lanes were intended as a lighthearted way to brighten up the space and get students attention. (AP Photo/Rick Bowmer)

Shortlisted. Dragonfly, North York Moors national park, by Jonathan Green: “In June I was at May Beck with some colleagues when someone spotted this Hawker perched in a gorse bush. I love the detail on the wings, and it’s rare to be able to get so much of such a small subject in clear focus. Getting a few scratches was worth it”. (Photo by Jonathan Green/2020 UK National Parks Photography Competition)

Wayne McMahon from “The Wolfhound Experience” walking alongside four Irish Wolfhounds: Connell, Mac, Brendan, and Barra, accompanied by an Irish Terrier Lady MacBeth, at St. Stephen's Green in Dublin, Ireland, on May 16, 2024. The Wolfhound Experience offers a one-hour walking tour in Dublin's St. Stephens' Green, where visitors can meet and learn about Irish Wolfhounds, the gentle giants of the canine world. (Photo by Artur Widak/NurPhoto/Rex Features/Shutterstock)

Demonstrators celebrate with green headscarves - the symbol of abortion rights activists – outside the Argentine Congress in Buenos Aires on December 11, 2020, after legislators passed a bill to legalize abortion. (Photo by Ronaldo Schemidt/AFP Photo)