For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

In this Sunday June 13, 1988 file photo West German police officers arrest an English soccer hooligan who sticks out his tongue. Rioting broke out between some 100 hooligans and the police in downtown Stuttgart, West Germany following the European Soccer Championships match between England and Ireland. England was defeated by Ireland 0-1. (Photo by Kraufmann/AP Photo/File)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

circa 1930: The neon illuminations of a wedding Chapel in Las Vegas.

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

Kendall Jenner (R) attends Casamigos Halloween party at CATCH Las Vegas at ARIA Resort & Casino on October 27, 2018 in Las Vegas, Nevada. (Photo by Bryan Steffy/Getty Images for Casamigos)

A reveller dressed as “La Llorona” participates in a parade known as “La Calabiuza” on the eve of the Day of the Dead in Tonacatepeque, El Salvador on November 1, 2022. (Photo by Jose Cabezas/Reuters)

Dario Sammartino, of Italy, competes at the final table during the World Series of Poker at the Rio hotel-casino in Las Vegas Sunday, July 14, 2019. (Photo by Steve Marcus/Las Vegas Sun via AP Photo)