Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Cosplay enthusiasts Alex Lawson, 20, attends the North East Manga and Anime Convention (NemaCon) dressed as Hunni Sempai at Middlesborough Town Hall on June 18, 2011 in Middlesbrough, England. Hundreds of Manga, Anime and Cosplay enthusiasts gathered for NemaCon 2011. Cosplay is short for Costume Play where players dress and perform roles from Japanese culture, Anime and Manga art characters. Many subcultures have also evolved inspired by video games, American cartoons and comics. (Photo by Christopher Furlong/Getty Images)

Darts fan Nigel Panton in fancy dress ahead Day Eight of the William Hill PDC World Darts Championships at Alexandra Palace on December 28, 2014 in London, England. (Photo by Jordan Mansfield/Getty Images)

Elvish writing is seen on “Anduril”, a prop sword belonging to Aragorn, hero of “The Lord of the Rings” movie trilogy on July 31, 2014 in London, England. The sword, belonging to actor Sir Christopher Lee and estimated at $150,000-250,000, forms part of Bonhams “There's No Place Like Hollywood” movie memorabilia auction taking place in New York on November 24, 2014. (Photo by Peter Macdiarmid/Getty Images)

Neil Tuckett and Jamie Davidson, begin their attempt to drive a 1911 Model T Ford to the top of Ben Nevis on May 16,2011 in Fort William, Scotland. The challenge has been organised in memory of a pioneering Edinburgh car dealer Henry Alexander, who drove to the top of Ben Nevis to prove the ruggedness of the Model T. The original accent took five days with the route leading over boulders and through snow drifts. (Photo by Jeff J Mitchell/Getty Images)

A gallery assistant holds a print of an Andy Warhol artwork estimated to fetch 1,500 GBP in Bonhams auction house on November 25, 2011 in London, England. The auction of prints of works ranging from old masters to contemporary artists takes place in London on November 29, 2011. (Photo by Oli Scarff/Getty Images)