A model wears a creation by “Como un pez en el agua” (Like a fish in the water) for the Spring/Summer 2017-2018 fashion show as part of 080 Barcelona fashion week in Barcelona, Spain, Thursday, June 29, 2017. (Photo by Manu Fernandez/AP Photo)

Alice Cooke at the Sydney Women’s Reformatory in 1922. By the time she was 24 Alice Cooke had created an impressive number of aliases and at least two husbands, and was convicted of bigamy and theft. (Photo by My Colorful Past/Mediadrumworld)

A young Thai man jumps in the air and cheers as his rocket takes off at the Bun Bang Fai Rocket Festival on May 10, 2015 in Yasothon, Thailand. During the Bun Bang Fai rocket festival, Thai residents launch enormous home-made rockets into the air to gain Buddhist merit and to celebrate the beginning of the rainy season. (Photo by Taylor Weidman/Getty Images)

Attendees look at Volkswagen's BUDD-e, a long distance electric vehicle, displayed during a press event at CES 2016 at The Chelsea at The Cosmopolitan of Las Vegas on January 5, 2016 in Las Vegas, Nevada. CES, the world's largest annual consumer technology trade show, runs from January 6-9 and is expected to feature 3,600 exhibitors showing off their latest products and services to more than 150,000 attendees. (Photo by David Becker/Getty Images)

A traditional Russian nesting doll painted with the likeness of President of Donald Trump and his family is displayed for sale at a Moscow store on March 5, 2017 in Moscow, Russia. Relations between the United States and Russia are at their lowest point in years as evidence mounts about the complex relationship between President Donald Trump's administration and the Russian government. (Photo by Spencer Platt/Getty Images)

A girl smiles as her hair is blown by a strong wind in the Chinatown area in Yokohama, near Tokyo, Friday, January 27, 2017. (Photo by Koji Sasahara/AP Photo)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)