A Miniature Dachshund (L) wears a duck bill-shaped dog muzzle while sitting in a stroller with another Miniature Dachshund at the “Interpets” international pet fair in Tokyo, Japan, April 2, 2015. (Photo by Kiyoshi Ota/EPA)

US Hollywood actor Stephen Baldwin speaks during a press conference in Kyiv, Ukraine, 30 May, 2019. Stephen Baldwin arrived in Kyiv to take part in the National Prayer breakfast. (Photo by STR/NurPhoto via Getty Images)

Revellers kiss under a rainbow flag during the Gay Pride parade along Paulista Avenue in Sao Paulo, Brazil on June 3, 2018. (Photo by Nacho Doce/Reuters)

The Arabian mare “Jenny” curiously sniffs at the child of Raphael Wöllstein, who is on his way to the train, on her daily walk through the Fechenheim district of Frankfurt, Germany on March 8, 2019. Her owner opens the stable door for the 22-year-old horse every morning. Then the animal can decide for itself where it wants to spend the day. So that nobody thinks she's escaped, a sign with the inscription “My name is Jenny, didn't run away, just go for a walk” is on the halter. (Photo by Boris Roessler/dpa)

A man passes a poster depicting French presidential election candidate for the far-right Front National (FN) party Marine Le Pen with the face of U.S. President Donald Trump reading “Do not Trump yourself. Choose France. Vote!” on May 5, 2017 in Paris. (Photo by Joel Saget/AFP Photo)

American actress and singer Bella Thorne attends the GQ Mexico Men of The Year Awards 2017 on October 26, 2017 in Mexico City, Mexico. (Photo by Victor Chavez/Getty Images)

Spencer Slate, costumed as a scuba-diving Easter bunny, is shown in this handout photo provided by the Florida Keys News Bureau as he hides eggs amid eel grass, in the Florida Keys National Marine Sanctuary off Key Largo, Florida March 31, 2013. About 80 adults and children participated in an Underwater Easter Egg Hunt, seeking real hard-boiled eggs painted with non-toxic food coloring to avoid adverse effects on the marine ecosystem. (Photo by Bob Care/Reuters/Florida Keys News Bureau)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)