A Colombian fans cheers before the 2026 FIFA World Cup South American qualifiers football match between Colombia and Argentina, at the Metropolitano Roberto Meléndez stadium in Barranquilla, Colombia, on September 10, 2024. (Photo by Joaquín Sarmiento/AFP Photo)

Spain's Lucia Corrales, left and Canada's Florianne Jourde fight for the ball during a U-20 Women's World Cup round of sixteen soccer match in Cali, Colombia, Wednesday, September 11, 2024. (Photo by Dolores Ochoa/AP Photo)

Tightrope walker Tatian-Mosio Bongonga hangs from a tightrope as she pauses while scaling the Monmartre hill towards the Sacre Coeur Basilica (not pictured) in Paris, France, July 20, 2018. (Photo by Philippe Wojazer/Reuters)

Couples take part in a Valentine's Day attempt to break the record for the world's largest simultaneous gay kiss on February 14, 2004 in Rome, Italy. (Photo by Franco Origlia/Getty Images)

An Afghan holds a bouquet of poppies at a farm on May 13, 2011 near the city of Kandahar, Afghanistan. Afghanistan is the largest producer of opium poppies in the world

Fossilized whale bones are on display outside the Wati El Hitan Fossils and Climate Change Museum, a UNESCO natural World Heritage site, on the opening day, in the Fayoum oasis, Egypt, Thursday, January 14, 2016. Egypt has cut the ribbon on the Middle East's first fossil museum housing the world's largest intact skeleton of a "walking whale" in an attempt to attract much-needed tourists driven off by recent militant attacks. The construction of the much-hyped Fossils and Climate Change Museum was covered a 2 billion euros (2. 17 billion dollars) grant from Italy, according to Italian Ambassador Maurizio Massari. Its centerpiece is an intact, 37-million-year-old and 20-meter-long skeleton of a legged form of whale that testifies to how modern-day whales evolved from land mammals. The sand-colored, dome-shaped museum is barely discernible in the breathtaking desert landscape that stretches all around. (Photo by Thomas Hartwell/AP Photo)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.