In this October 24, 2010 file photo, Canadian-born actress Pamela Anderson poses for photographers during a photocall to unveil a new advertisement in aid of People for the Ethical Treatment of Animals (PETA) in London to encourage people to go vegetarian. PETA turns 35 years old in 2015, is the largest animal rights group in world with 3 million members, and has done a lot with a little s*x, shock and celebrity. (Photo by Akira Suemori/AP Photo)

Japanese college students look at cheerleaders during a job-hunting rally in Tokyo January 29, 2014. According to the rally organizers, about 1,500 students from vocational schools attend the rally to boost their morale ahead of their job hunt. (Photo by Yuya Shino/Reuters)

Two models sit in an acrylic “ZF-Car” from the German manufacturer of the same name at the Automechanika automotive service industry trade fair in Frankfurt am Main, Germany, 12 September 2016. The Automechanika Fair runs from 13 to 17 September 2016. (Photo by Boris Rössler/EPA)

A girl jumps over a campfire while celebrating Ivan Kupala Night, a traditional Slavic holiday not far from Kiev on July 6, 2013. During the celebration, originating in pagan times, people plait wreaths, jump over fires, and swim naked. (Photo by Sergei Supinsky/AFP Photo)

Ramoncito Campo kisses his wife Hernelie Ruazol Campo on a flooded street during a southwest monsoon that battered Manila August 8, 2012. The newly-wed couple pushed through with their scheduled wedding despite severe flooding that inundated wide areas of the capital and nearby nine provinces. (Photo by Reuters/Courtesy of Ramoncito Campo)

In the spring of 1965, within weeks of 3,500 American Marines arriving in Vietnam, a 39-year-old Briton named Larry Burrows began work on a feature for LIFE magazine, chronicling the day-to-day experience of U.S. troops on the ground – and in the air – in the midst of the rapidly widening war. The photographs in this gallery focus on a calamitous March 31, 1965, helicopter mission; Burrows’ “report from Da Nang”, featuring his pictures and his personal account of the harrowing operation, was published two weeks later as a now-famous cover story in the April 16, 1965, issue of LIFE.

Photo: Man your battle stations: The crew chief of helicopter Yankee Papa 13, lance corporal James C. Farley, mans an M-60 machine gun during a mission near Da Nang, Vietnam on March 31, 1965. (Photo by Larry Burrows/Time & Life Pictures)

A visitor looks at pictures of French photographer Jacques-Henri Lartigue (1894-1986), on July 1, 2013 during the 44thd annual Rencontres d'Arles photography festival in Arles, southern France. The event runs until September 22. (Photo by Boris Horvat/AFP Photo)

Masked women shout slogans during a demonstration marking the Latin American Day for Decriminalization of Therapeutic Abortion in Managua, Nicaragua, where abortions are illegal, on September 28, 2012. (Photo by Esteban Felix/Associated Press)