A man dressed as Santa Claus arrives to distribute toys on children living in an impoverished neighbourhood in Iraq's southern city of Basra on December 26, 2020. (Photo by Hussein Faleh/AFP Photo)

Postal worker Eddie Smith, dressed as Santa Claus, waves to a neighbor on his mail route in Washington, U.S., December 21, 2021. (Photo by Evelyn Hockstein/Reuters)

Canadian singer-songwriter Shania Twain poses for a selfie as she attends the 2022 People's Choice Awards in Santa Monica, California, U.S. December 6, 2022. (Photo by Mario Anzuoni/Reuters)

American singer-songwriter and actress Reneé Rapp gets slimed at the Kids’ Choice Awards on July 13, 2024 in Santa Monica, California. (Photo by reneerapp/Instagram)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

A man dressed as Father Frost, the equivalent of Santa Claus, and Snow Maiden takes part in the contest “Yolka-fest-2016” (Fir-festival-2016) in Minsk, Belarus December 9, 2016. (Photo by Vasily Fedosenko/Reuters)

A Palestinian protester, dressed as Santa Claus, reacts after inhaling tear gas fired by Israeli troops during clashes in the West Bank city of Bethlehem December 23, 2016. (Photo by Mussa Qawasma/Reuters)

Participants run through the streets of the Back Bay during the 16th annual Santa Speedo Run in Boston, Massachusetts, December 12, 2015. (Photo by Brian Snyder/Reuters)