Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

A billboard for JELL-O stands at the corner of Grand Street and West Broadway on August 2, 2011 in New York City. The billboard acts as a mood-meter by analyzing Twitter and guaging the number of happy and sad emoticons used at any given moment, causing the billboard's face to change between a smile and a frown. (Photo by Andrew Burton/Getty Images)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

A Nepalese Hindu devotee bathes in the Bagmati River on her way to the Pashupatinath Temple to offer prayers to Lord Shiva, Hindu god of destruction during Shravan festivities in Sundarijal, on the outskirts of Kathmandu on August 3, 2015. According to the Nepali calendar, Shravan is considered the holiest month of the year with each Monday of the month known as Shravan Somvar when worshippers offer prayers for a happy and prosperous life. (Photo by Prakash Mathema/AFP Photo)

A woman promotes a go-go dance bar in Pattaya, Thailand March 25, 2017. With mascots dressed as smiling fish and a police rock band, Thai authorities launched a “Happy Zone” at the weekend to improve the image of a city notorious for sеx tourism. Stung by foreign headlines portraying the seaside resort of Pattaya as “Sin City” and “The World’s Sеx Capital”, Thailand’s junta has begun a new effort to re-brand it. Businesses in the Happy Zone are asked to make the area feel safer, there are increased security patrols, police launched a mobile phone app for visitors to summon them if an emergency occurs. (Photo by Jorge Silva/Reuters)

Denis and Nelya, both 30, from Moscow, Russia invited brown bear Stepan along to their very special ceremony. As well as witnessing the couple exchange vows, the bear also played the role of registrar at one point. Denis said: “We both knew Stepan is a very kind bear but still it is a huge, unpredictable animal so we were a bit scared, but still happy to be able to make our dream come true. It was a fantastic experience to have this photoshoot with Stepan”. (Photo by Olga Barantseva/Caters News)