Fisherwomen laying barrels with salt in preparation for herring curing, 1937. (Photo by Topical Press Agency)

President Barack Obama speaks to the press in the Briefing Room of the White House April 27, 2011 in Washington, DC. US President Barack Obama released a long form version of his birth certificate after extended criticism by those who do not believe he was born in the United States. (Photo by Brendan Smialowski/Getty Images)

A worker polishes an Oscar statuette at R.S. Owens & Company during a media demonstration February 9, 2012 in Chicago, Illinois. (Photo by Scott Olson/Getty Images)

In this photo taken Saturday, June 20, 2015, Mahmoud Abdulnabi tries out an oud, an Arabic instrument related to the lute, at his workshop in Baghdad, Iraq. “The oud is different than other musical instruments”, said Abdulnabi, who has crafted ouds played by some of Iraq's best known musicians, many of whom look down from headshots on the walls. “If you feel joyful, it can play your joy. If the circumstances are sad it can play your sorrow and... help to empty whatever is in your chest”. (Photo by Hadi Mizban/AP Photo)

Sergey, one of the participants of PARTISAN courses, poses for a portrait in an abandoned building in Olgino, St. Petersburg, Russia on November 23, 2016. Sergey came to St. Petersburg from the city of Cheliabinsk to attend an intensive seven-day program. Sergey is a businessman, a traveller and a blogger. His another passion are “men's hobbies”, that's why he participated in the paramilitary courses. (Photo by Alexander Aksakov/The Washington Post)

Anything not recycled in industry is sold on stalls along the neighbouring highway in Sitakunda Beach, Bangladesh, February 2012. A look inside Bangladesh’s ship breaking yards reveal the brutal conditions workers are subjected to everyday. (Photo by Jan Møller Hansen/Barcroft Images)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

A woman sits in a cell at the Los Angeles County Women's jail in Lynwood, California April 26, 2013. (Photo by Lucy Nicholson/Reuters)