“It’s the end of the world, baby!” screams the title of the new 2012 calendar from Campari. Sensing the Mayan calendar’s apocalyptic spirit, Campari created a protagonist in supermodel Milla Jovovich to storm through the end of the world holding glasses and bottles of the red aperitif, all while dressed in impeccable couture. (Photo by Dimitri Daniloff/Campari)

Apple's Senior Vice President of Worldwide product marketing Phil Schiller speaks about the new iPhone 4s at the company's headquarters October 4, 2011 in Cupertino, California. (Photo by Kevork Djansezian/Getty Images)

A protester stands against Turkish soldiers during clashes near Silivri, where a hearing on people charged with attempting to overthrow Prime Minister Tayyip Erdogan's Islamist-rooted government is due to take place August 5, 2013. A Turkish court on Monday sentenced a former military commander to life in prison and dozens of others including opposition members of parliament to long terms for plotting against the government, in a case that has exposed deep divisions in the country. Retired military chief of staff General Ilker Basbug was sentenced to life for his role in the “Ergenekon” conspiracy to overthrow the government of Erdogan. (Photo by Murad Sezer/Reuters)

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A man sits on his cart which he attached with National League for Democracy (NLD) party flags along a flooded street in Yangon September 30, 2015. Myanmar will hold a general election on November 8. (Photo by Soe Zeya Tun/Reuters)

Robert The Bruce's army from The Clanranald Trust during a rehearsal for the Battle of Bannockburn re-enactment performance which will be staged at the Bannockburn Live Event in Bannockburn, the 700th anniversary of the battle, on June 27, 2014. (Photo by Andrew Milligan/PA Wire)

Cast members Ryan Hansen, Kristen Bell, and Jason Dohring (L-R) pose at the premiere of “Veronica Mars” in Hollywood, California in this March 12, 2014 file photo. (Photo by Mario Anzuoni/Reuters)

A model poses in front of the new Lamborghini Huracan during the media day of the 84th Geneva International Motor Show, Switzerland, Tuesday, March 4, 2014. (Photo by Laurent Cipriani/AP Photo)

People out in Aberystwyth on “Booze Black Friday” or “Mad Friday” in Aberystwyth, Wales, UK on December 16, 2016. The “Booze Black Friday” is the last working Friday before Christmas when workers celebrate with their colleagues. Alcohol sales in pubs, clubs and off-licences rise dramatically on this day. (Photo by Keith Morris/Alamy Live News)