Billy Robinson, from Galax, Va., rides Gentleman Jim during the Professional Bull Riders Buck Off, in New York's Madison Square Garden, Saturday, January 17, 2015. The top 35 bull riders compete during the PBR event, returning to New York for the ninth consecutive year. (Photo by Richard Drew/AP Photo)

Hannah Rice, 18, jumps from a stump after posing for a photograph next to a large bust of President Franklin D. Roosevelt while touring busts of U.S. presidents in Williamsburg, Va. on March 30, 2019. The statues were once part of an attraction called Presidents Park, which has since closed. (Photo by Matt McClain/The Washington Post)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.