A view shows “The Farnese Bridge”, a participatory monumental cardboard installation by French artist Olivier Grossetete, over the Tiber river in front of the Palazzo Farnese, the seat of the French embassy in Italy, during its inauguration in Rome on July 13, 2021. A French Embassy project, the Farnese bridge is the realization of the dream of Cardinal Farnese, who wished to build a bridge over the Tiber to connect Palazzo Farnese to the gardens of the Villa Farnesina. A project, at the time, entrusted to Michelangelo, but that remained unfinished. (Photo by Filippo Monteforte/AFP Photo)

Figures of Francois Fillon (L), former French prime minister, member of The Republicans political party and 2017 presidential candidate of the French centre-right, and French National Front leader Marine Le Pen are paraded through the crowd during the 133rd Carnival parade, the first major event since the city was attacked during Bastille Day celebrations last year in Nice, France, February 11, 2017. (Photo by Eric Gaillard/Reuters)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

Activists stage a protest outside the Louvre pyramid, calling the museum to cancel its contracts with French oil giant Total and Italian oil company Eni, in Paris, France, December 9, 2015, as the World Climate Change Conference 2015 (COP21) continues at Le Bourget near the French capital. (Photo by Benoit Tessier/Reuters)

A man passes by an unfinished street art graffiti made in a stairway by French street artists Zag and Sia in Paris on March 1, 2016. The two artists drew inspiration from famous “Liberty Leading the People” (La Liberte guidant le peuple) painting by French Eugene Delacroix commemorating the July Revolution of 1830 and viewed as a symbol of the French Republic. (Photo by Joel Saget/AFP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.