Germany fans cheer after the 2-0 goal for Germany during the UEFA Euro 2024 football match between Germany and Hungary at the public football viewing area in Berlin, Germany on June 19, 2024. (Photo by Jörg Carstensen/AFP Photo)

Base jumpers leap from the 300-metre high skydeck of Malaysia's landmark Kuala Lumpur Tower against the backdrop of the city's skyline on October 3, 2016 during the annual International KL Tower Base-Jump event. (Photo by Manan Vatsyayana/AFP Photo)

A general view of Tokyo Tower and the surrounding area in high resolution (~5600x3500 px) on February 10, 2012 in Tokyo, Japan. (Photo by Adam Pretty/Getty Images)

A spectator reacts after a Brazil Volleyball win during Paris 2024 Olympics in Women's Preliminary Round, Pool B Brazil vs Poland at South Paris Arena 1 in Paris, France on August 04, 2024. (Photo by Siphiwe Sibeko/Reuters)

Models Mei Jiang and Camille Razat pose backstage prior to the “Le Defile Walk Your Worth” By L'Oreal Paris Womenswear Spring/Summer 2023 show as part of Paris Fashion Week on October 02, 2022 in Paris, France. (Photo by Francois Durand/Getty Images for L'Oréal Paris)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.