To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Wrestler known as Gio Malkriado (top) fights with a fluorescent tube with wrestler Ciclope during an extreme wrestling fight at a temporary wrestling ring inside a car wash in Tulancingo Hidalgo, Mexico October 8, 2016. When the time comes for the so-called Extreme Star Fight, six wrestlers climb into the ring. Once the fighting begins, anything goes. They bash each other with chairs and long neon lights, causing small explosions and scattering tiny pieces of glass everywhere. (Photo by Carlos Jasso/Reuters)

Cuban-American artist Jorge Rodriguez-Gerada's six-acre sand and soil “facescape” stretches across the JFK Hockey Field on the north side of the Reflecting Pool along the National Mall October 1, 2014 in Washington, DC. Titled “Out of Many, One” and composed of 2,500 tons of sand, 800 tons of top soil and eight miles of string, the piece is the artist's interpreative blending of 30 different men's faces. Rodriguez-Gereda used high-precision global positioning satellites to place 10,000 wood pegs as waypoints for the giant face. The piece will be open to the public beginning October 4 and will eventually be tilled back into the earth. (Photo by Chip Somodevilla/Getty Images)