To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Heidi Klum, dressed as a werewolf, performs a dance from Michael Jackson's "Thriller" video her 18th Annual Halloween Party at Moxy Times Square on Tuesday, October 31, 2017, in New York. (Photo by Evan Agostini/Invision/AP Photo)

Attendees Rosalia Rohwer and Jennifer Salenger dress up as characters from the game “Just Dance” at E3, the world's largest video game industry convention in Los Angeles, California on June 12, 2018. (Photo by Mike Blake/Reuters)

Final-year student Alina Repkina prepares for a livestream of the Last Bell ceremony for school leavers at secondary school No 11 in Rostov-On-Don, Russia on May 30, 2020. It is the first time in Russia that such ceremonies have been held via video link due to the coronavirus lockdown restrictions. (Photo by Valery Matytsin/TASS)

A column of sand and front of clouds are seen by dash cam as the car drives near a tornado in Dragalina, Calarasi county, Romania April 30, 2019 in this still image taken from a video obtained from social media. (Photo by Alexandra Puscasu via Reuters)

A combination of four pictures shows participants dressed in superhero and heroic fantasy costumes posing during the second edition of the Hero Festival in Marseille, France, November 7, 2015. The festival is dedicated to American superhero comics, Japanese mangas, heroic fantasy characters and video games universes. (Photo by Jean-Paul Pelissier/Reuters)

In this image distributed on Tuesday, September 29, 2015, 11-year old dance star Taylor Hatala and friends are seen filming their new Monster High Boo York, Boo York music video #CityGhouls in Los Angeles. (Photo by Casey Rodgers/Invision for Mattel/AP Images)