While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

A giant new exhibition space created by famed graffiti artist Banksy opens to the public on May 3, 2008 in London, England. The disused tunnel beneath Waterloo station has been transformed by 30 artists from around the world. The three day event, tagged as the “Cans festival”, also invites the public to add their own stencil art. (Photo by Jim Dyson/Getty Images)

Indian dancers paint their body like tigers as they perform a Tiger dance during the International day of the Tiger in Calcutta, India, July 29, 2015. Students of Calcutta are taking part in an awareness campaign aiming to draw attention to the threats that tigers face due to habitat loss and poaching. (Photo by Piyal Adhikary/EPA)

Two Chinese farmers got more than they bargained for when they pulled up the root of a fleece flower – and came face-to-face with the doppelganger of Homer Simpson, on May 17, 2013. The large root appears to have two bulging eyes and a prominent nose – giving it an uncanny resemblance to the famous cartoon character. With two offshoot roots shaped like arms, it even looks like it is pondering or confused – just what you would expect from the real Homer. (Photo by ImagineChina)

People cross a street against strong wind and heavy rainfall under the influence of Typhoon Haiyan, in Sanya, Hainan province November 10, 2013. One of the most powerful storms ever recorded killed at least 10,000 people in the central Philippines, a senior police official said on Sunday, with huge waves sweeping away entire coastal villages and devastating the region's main city. Despite weakening, the storm is likely to cause heavy rains, flooding, strong winds and mudslides as it makes its way north in the South China Sea. (Photo by Reuters/China Daily)

“Sokolica”. Sokolica, Poland. (Photo and caption by Marcin Kęsek/National Geographic Traveler Photo Contest)

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“Beryl Cook, (10 September 1926 – 28 May 2008) was an English artist best known for her original and instantly recognisable paintings of people enjoying themselves in pubs,girls shopping or out on a hen night. Drag shows or a family picnicing by the seaside or abroad – tangoing in Buenos Aires or gambling in Las Vegas. She had no formal training and did not take up painting until middle age”. – Wikipedia. Photo: “Ladies Night”, 1991. Artwork by Beryl Cook.