To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A group of women dance in a pool in Callao, Peru, Sunday, February 22, 2015. One of centers for the front-doorstep, pool-party phenomenon is Lima's port city of Callao. People hold parties in them and sometimes entire blocks chip in to buy a pool, which can be had in local department stores for a bit over $100. (Photo by Martin Mejia/AP Photo)

Odin, a five year-old White Bengal Tiger dives for a piece of meat thrown to him by a trainer during a big cat show at Six Flags Discovery Kingdom June 1, 2007 in Vallejo, California. Unlike most cats that are afraid of water, Odin loves diving in the pool to retrieve bits of meat fed to him by his trainers. (Photo by Justin Sullivan/Getty Images)

Vanessa Silva, 38, feeds macaws that fly to her apartment window every day looking for food, in Caracas, Venezuela, on November 24, 2014. A group of gold-and-royal blue birds poked their heads through Silva’s window, as if saying “I’m here, is anyone home?” “I’d seen them flying when I was down on the street, and I thought ‘Oh how pretty,’” the 38-year-old said, a macaw eating out of her hand. (Photo by Ariana Cubillos/AP Photo)