Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

In a country where some 200 breweries produce well over 1,000 different beers, surely no one is considering brewing their own? Wrong. Here: Arnaud Laloy, member of the Belgian Homebrewers association, adds hop in the brewing process to create his own beer in the garage of his house in Neufchateau, Belgium, August 11, 2016. (Photo by Francois Lenoir/Reuters)

Dancers perform during the carnival in Encarnacion, Paraguay on February 26, 2017. Encarnacion is located 375 km south of Asuncion, describes itself as the “Carnival Capital of Paraguay”. (Photo by Norberto Duarte/AFP Photo)

An Indian villager walks back home with a bicycle loaded with grass for his cattle during a heavy downpour on the outskirts of Bhubaneswar, India, Saturday, 11 July 2015. (Photo by Biswaranjan Rout/AP Photo)

A man hugs a child at the Santuario de Nuestra Senora de Guadalupe during a celebration on the Virgin of Guadalupe Day in Guatemala City, December 12, 2015. According to Catholic believers, December 12 marks the anniversary of the apparition of the Virgin of Guadalupe at the Cerro del Tepeyac in Mexico. (Photo by Jorge Dan Lopez/Reuters)

Lukas Michul, a member of the “dream walker” group jumps from atop the rugged rocks overlooking the azure waters of Navagio beach, one of the Greece's most renowned leisure spots on the popular tourist island of Zakynthos on June 23, 2014. This is rope jumping – part diving, part rock climbing, with a touch of engineering. The aim of the project is to dream jump in 80 places with most ravishing nature and architecture all over the world .They plan to stage their next leaps at a cave complex in Croatia, a French viaduct, skyscrapers in Las Vegas and Johannesburg, and the Grand Canyon. (Photo by Louisa Gouliamaki/AFP Photo)

This long exposure picture shows vehicles on roads during rush hour on the eve of the National Day holidays in Shanghai on September 30, 2014. According to local media, police checkpoints will be set up at highways, elevated roads and business hubs to tackle drunk driving during the National Day holiday. (Photo by Johannes Eisele/AFP Photo)

Fireworks explode over Elizabeth Tower housing the Big Ben clock in London. (Photo by Kirsty Wigglesworth/Associated Press)