“Sony Bravia has been a bench mark in quality advertising for years now and I’m very happy to have been chosen by McCann Worldwide to shoot this campaign for them.
We flew to a volcano in Costa Rica where it took the inhabitants of an entire village a full week to pluck all the flower petals…. enough to fill two huge lorries!
With the help of a special effects team, the petals were blown and exploded through our landscapes creating hugely detailed vista which echoes the extreme detail of Sony’s new 4k tv.”

An Afghan policeman carries a wounded man at the site of a suicide attack in Kabul March 25, 2015. Six people were killed and more than 30 injured in the suicide bombing in the Afghan capital on Wednesday that struck close to the presidential palace in the heart of the city, the Interior Ministry said. The suicide bomber had been travelling in a vehicle packed with explosives and it was not immediately clear what the target of the attack had been. (Photo by Omar Sobhani/Reuters)

“Igor Sikorsky (May 25, 1889 – October 26, 1972), born Igor Ivanovich Sikorsky was a Russian American pioneer of aviation in both helicopters and fixed-wing aircraft. He designed and flew the world's first multi-engine fixed-wing aircraft, the Russky Vityaz in 1913, and the first airliner, Ilya Muromets, in 1914. After immigrating to the United States in 1919, Sikorsky founded the Sikorsky Aircraft Corporation in 1923, and developed the first of Pan American Airways' ocean-conquering flying boats in the 1930s. In 1939 Sikorsky designed and flew the Vought-Sikorsky VS-300, the first viable American helicopter, which pioneered the rotor configuration used by most helicopters today. Sikorsky would modify the design into the Sikorsky R-4, which became the world's first mass-produced helicopter in 1942”. – Wikipedia

Photo: Westland Sikorsky H-5's, used by British European Airways Helicopters, which fly between London and Birmingham. The Sikorsky H-5, (aka R-5, S-51, HO3S-1, or Horse) (R-5 until 1948; company designation VS-327) is a helicopter built by Sikorsky Aircraft Corporation, formerly used by the United States Air Force, and its predecessor, the United States Army Air Forces, as well as the United States Navy and United States Coast Guard (with the designations HO2S and HO3S). (Photo by Harrison /Topical Press Agency/Getty Images). 22nd May 1951

Japanese Yuuka Hasumi, 17, and Ibuki Ito, 17, also from Japan, who want to become K-pop stars, perform during their street performance in Hongdae area of Seoul, South Korea, March 21, 2019. (Photo by Kim Hong-Ji/Reuters)

People walk in a field of California poppies and other wildflowers outside of the Antelope Valley California Poppy Reserve, after recent rains moved the region's second-driest winter on record up to its seventh-driest, near Lancaster, California, on April 2, 2022. The California Department of Water Resources reported that about one-third of the Sierra Nevada snowpack's water equivalency melted last week under higher-than-normal temperatures, leaving the statewide snow-water equivalent at 38% of normal for the date. (Photo by David Mcnew/AFP Photo)

Historical re-enactor Andreas Wenzell dresses as Britain's King Richard the third in a living history camp during an anniversary event for the Battle of Bosworth near Market Bosworth in central Britain, August 23, 2015. The Battle of Bosworth took place in 1485 during the War of the Roses between the House of Lancaster and the House of York. King Richard III was defeated by Henry Tudor marking the end of Plantagenet rule and the beginning of the Tudor dynasty. (Photo by Neil Hall/Reuters)

Police react to a suspicious vehicle near La Carillon restaurant following a series of deadly attacks in Paris, November 15, 2015. Thousands of French troops deployed around Paris on Sunday and tourist sites stood shuttered in one of the most visited cities on Earth while investigators questioned the relatives of a suspected suicide bomber involved in the country's deadliest violence since World War II. (Photo by Pascal Rossignol/Reuters)