Laura Halford of Wales jumps during her hoop routine as she competes in the rhythmic gymnastics individual all-around final event at the 2014 Commonwealth Games in Glasgow, Scotland, July 25, 2014. (Photo by Phil Noble/Reuters)

Participants dressed in Heroic Fantasy costumes pose for a picture as they wait backstage during the first edition of the HeroFestival in Marseille, November 9, 2014. The festival is dedicated to American superhero comics, Japanese mangas, Heroic Fantasy characters and video games universes. (Photo by Jean-Paul Pelissier/Reuters)

China's Shang Chunsong prepares to compete in the uneven bars event of the women's individual all-around final artistic gymnastics competition at the Namdong Gymnasium Club during the 17th Asian Games in Incheon, in this September 23, 2014 file photo. (Photo by Kim Hong-Ji/Reuters)

A staff member of Sony Computer Entertainment tries out PlayStation 4's virtual reality headset Project Morpheus at its booth in Tokyo Game Show 2014 in Makuhari, east of Tokyo September 18, 2014. (Photo by Yuya Shino/Reuters)

New York Rangers right wing Ryan Reaves punches Minnesota Wild left wing Marcus Foligno (17) during a third-period fight in an NHL hockey game Thursday, October 13, 2022, in St. Paul, Minn. (Photo by Aaroan Lavinsky/Star Tribune via AP Photo)

A security guard tackles a fan who ran on the field during the ninth inning of a game between the San Francisco Giants and the San Diego Padres at Petco Park in San Diego, California on August 19, 2025. (Photo by Denis Poroy/Reuters)

Meghan Markle gestures as she and Prince Harry visit children at the Lights Academy in Abuja, Nigeria, Friday, May 10, 2024. Prince Harry and his wife Meghan have arrived in Nigeria to champion the Invictus Games, which he founded to aid the rehabilitation of wounded and sick servicemembers and veterans. (Photo by Sunday Alamba/AP Photo)

“Itasha (痛車), literally “painmobile”, is a Japanese term for an otaku fad of individuals decorating the bodies of their cars with fictional characters of anime, manga, or video games (especially bishōjo game or eroge). These characters are predominately “cute” female. The decorations usually involve paint schemes and stickers. Automobiles are called Itasha, while similar motorcycles and bicycles are called itansha (痛単車) and itachari (痛チャリ), respectively”. – Wikipedia


Photo: A visitor takes pictures of an anime-decorated «Itasha» car displayed during the “Moe Fes in Washimiya” at Washimiya Town Hall on July 18, 2009 in Washimiya, Saitama, Japan. Itasha, a word derived from “itai” (painful) and “sha” (car), are vehicles decorated with mostly female characters from Japanese manga, anime and video games. (Photo by Kiyoshi Ota/Getty Images)