When Stu Thomson (Cut Media) and Danny MacAskill approached us (Santa Cruz Bicycles) with the idea of being the first to tackle the Black Cuillin ridge on a bicycle, we were in from the start. Located on the Isle of Skye (Danny’s home on the west coast of Scotland) the ridge is infamous for its jagged trails, wild weather and dramatic climbing route up the “Inaccessible Pinnacle”.

Canada's Deanna Stellato-Dudek and Maxime Deschamps perform in the gala exhibition during the ISU Grand Prix of Figure Skating Final in Beijing on December 10, 2023. (Photo by Wang Zhao/AFP Photo)

Zulu maidens sings and dance as they arrive for the coronation event, at the Moses Mabhida Stadium in Durban, South Africa, Saturday, October 29, 2022. South Africa President Cyril Ramaphosa on behalf of the government formally presented a certificate of recognition to His Majesty King MisuZulu ka Zwelithini of the AmaZulu. (Photo by Themba Hadebe/AP Photo)

"Mustang Wanted" – is it so itself calls. It seems, he is 26 years old. It seems, it from Kiev, Ukraine. That I can tell still... Fearless man. (Photo by Mustang Wanted)

A runner takes part in the International World's coldest marathon at minus 53 degrees (–63.4 Fahrenheit) near Oymyakon, the republic of Sakha, also known as Yakutia, Russian Far East, Saturday, January 22, 2022. Sixty five runners, including athletes from the United Arab Emirates, United States and Belarus, started the run at extremely low temperature in Oymyakon, Yakutia's Pole of Cold. The international team of men and women ran full distance and half-marathon. (Photo by Ivan Nikiforov/AP Photo)

Paolo Guerrero of Brazil's Internacional reacts after missing an opportunity to score during a Copa Libertadores soccer match against Chile's Palestino in Porto Alegre, Brazil, Tuesday, April 9, 2019. (Photo by Diego Vara/Reuters)

Mud Day Queen Riley Tulgetske, left, embraces Mud Day King Phoenix Crowder during Mud Day at the Nankin Mills Park, Tuesday, July 9, 2019, in Westland, Mich. The annual day is for kids 12 years old and younger. While parents might be welcome, this isn't an event meant for teens or adults. It's all about the kids having some good, unclean fun during their summer break and is sponsored by the Wayne County Parks. (Photo by Carlos Osorio/AP Photo)