For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

A hyena kisses his own reflection while appearing to walk on water. (Photo by Jake De Wet/Caters News Agency)

A British woman plays a piano designed especially for people who are confined to bed. Date: 1935. (Photo by Mary Evans Picture Library/Caters News)

Yaroslav Segeda at the top of a high rise building in Kudrinskaya Square, Moscow, Russia. (Photo by Yaroslav Segeda/Caters News)

Opossums on their mothers back at a game reserve in Central Minnesota, USA, on September 2, 2013. (Photo by Caters News Agency)