For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

A “Maya” girl sits in an altar during the traditional celebration of “Las Mayas” on the streets in Madrid, Spain Sunday, May 10, 2015. The festivity of the Maya comes from pagan rites and dates from the medieval age, appearing in ancient documents. It takes place every year in the beginning of May and celebrates the beginning of the spring. Girls between 7 and 11 years old are chosen as “Maya” and should sit still, serious and quiet for a couple of hours in altars on the street decorated with flowers and plants and afterwards they walk to the church with their family where they attend a ceremony. (Photo by Daniel Ochoa de Olza/AP Photo)

Automated guided vehicle robot “Ray” lifts up an Audi car during a pilot project at the parking area of the Audi plant in Ingolstadt, Germany, May 13, 2015. The robot has been designed to help make work more efficient and more comfortable for employees, some whom walk up to eight kilometres a day, while coordinating the finished cars for the subsequent train transportation. “Robot Ray” technology, currently being used at Dusseldorf International Airport in Germany, claims to be able to park 60 per cent more vehicles in one area compared with a human driver. (Photo by Michaela Rehle/Reuters)

Darth Mykolaiovych Vader, who is dressed as the “Star Wars” character Darth Vader, poses for a picture as he dries his mask and helmet with a hairdryer in the bathroom of his apartments in Odessa, Ukraine, December 2, 2015. Darth Vader was bent on galactic domination, but his Ukrainian namesake enjoys more mundane pursuits: local politics, walking the family dog and a spot of embroidery. The Ukrainian citizen, who has changed his name to Darth Mykolaiovych Vader, ran for the post of local mayor in October, his political backers dressed as Stormtroopers. In his trademark black outfit, he is a regular sight around Odessa, a major port city on southern Ukraine's Black Sea coast. (Photo by Valentyn Ogirenko/Reuters)

Girls, who are part of Afghan Mobile Mini Circus for Children (MMCC), participate in a juggling competition in Kabul, Afghanistan August 12, 2015. The MMCC, founded by David Mason from Denmark, teaches cooperation and creativity to children scarred by years of war in Afghanistan. Despite the dangers, the project has grown so popular that it now runs centres in ten provinces and has hundreds of regular students. The circus makes visits to internally displaced persons' camps, schools, orphanages, and holds annual festivals. The children are taught the skills of juggling clubs, walking on stilts and acrobatics. (Photo by Ahmad Masood/Reuters)

A masked Bulgarian dancer takes part in the second competition day of the 24th International Festival of Masquerade Games “Surva” in the town of Pernik, Bulgaria Saturday, January 31, 2015. Some 5,000 people are expected to take part in the three-day festival devoted to an ancient Bulgarian pagan rite. Surva is performed by costumed men, some in sheepskin, or other colorful garments, bells and masks, who walk around and dance to scare away the evil spirits, in hope to provide a good harvest, health, fertility, and happiness. (Photo by Valentina Petrova/AP Photo)