The new Amazon tablet called the Kindle Fire is displayed on September 28, 2011 in New York City. The Fire, which will be priced at $199, is an expanded version of the company's Kindle e-reader that has 8GB of storage and WiFi. The Fire gives users access to streaming video, as well as e-books, apps and music, and has a Web browser. In addition to the Fire, Bezos introduced four new Kindles including a Kindle touch model. (Photo by Spencer Platt/Getty Images)

Actors wearing masks of Syrian President Bashar al-Assad and Russian Prime Minister Vladimir Putin perform with body bags during a demonstration outside United Nations headquarters on January 24, 2011 in New York City. Protesters called on the U.N. Security Council to pass a resolution to attempt to halt al-Assad's crackdown on the Syrian uprising. (Photo by Mario Tama/Getty Images)

This picture taken on October 18, 2018 shows a “trolley boy” pushing a home- made cart along a train track in Manila, Philippines. Scores of commuters in the city of about 12 million are propelled to their destinations daily by so-called “trolley boys” pushing metal carts that ply a few segments of the sprawling capital's railroads. (Photo by Noel Celis/AFP Photo)

Somalis remove the body of a man killed in a blast in the capital Mogadishu, Somalia Saturday, October 14, 2017. A huge explosion from a truck bomb has killed at least 20 people in Somalia's capital, police said Saturday, as shaken residents called it the most powerful blast they'd heard in years. (Photo by Farah Abdi Warsameh/AP Photo)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Guests spend the night in the beach bar so called club of the visionairs in the early morning hours of August 21, 2011 in Berlin, Germany. Berlin, which is among Europe's most popular travel destinations, is crisscrossed with canals and rivers over which lead a total of 564 bridges. The city's ample access to water has encouraged many bar and restaurant owners to create beach atmosphere as a growing summer day- and nightlife institution. (Photo by Carsten Koall/Getty Images)