While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

Festival-goers wash on Shipyard Island, the venue of the 24th Sziget (Island) Festival in Northern Budapest, Hungary, 15 August 2016. The venue, one of the biggest cultural events of Europe, offers art exhibitions, theatrical and circus performances and above all music concerts from 10 to 17 August. (Photo by Szabó Gábor/Origo.hu)

Mechanic and welder Sergei Kulagin, 32, strengthens the bracing of a spider sculpture, made by Kulagin, during a demonstration on the wall of an automobile repair workshop in the town of Divnogorsk outside Krasnoyarsk, Siberia, October 15, 2014. Enthusiast Kulagin, who works as a mechanic of an automobile service station, created about 20 sculptures made of used car parts and components during his non-working hours. (Photo by Ilya Naymushin/Reuters)

A soldier from the South Korean army special forces breaks stone plates with her head during a martial arts demonstration for Memorial Day at Korea War Memorial Museum in Seoul, South Korea, Monday, June 6, 2016.(Photo by Ahn Young-joon/AP Photo)

“Just hanging out”. As full autumn hits the valley of Hallingdal in Norway, this bear chills out in a tree which seems to barely cover its weight. Photo location: Flå, Hallingdal, Norway. (Photo and caption by Jorgen Tharaldsen/National Geographic Photo Contest)

A goat named “White On The Right” bleats as it is paraded with other goats prior to a race during the annual Easter goat racing event at the Mount Pleasant recreation ground in Tobago April 6, 2015. (Photo by Andrea De Silva/Reuters)

Michelle Wie of the USA lines up a putt on the second hole during the final round of the HSBC Women's Champions on the Tanjong Course at Sentosa Golf Club on March 5, 2017 in Singapore. (Photo by Scott Halleran/Getty Images)

A bull rams inmates seated at a card table in the Convict Poker event at the Angola Prison Rodeo in Angola, La., Saturday, April 26, 2014. Those competing in the rodeo have to pass a physical to be deemed strong and healthy enough, and thousands of others work year-round making arts and crafts to sell at the event, according to the prison's athletic director. (Photo by Gerald Herbert/AP Photo)