To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Spencer Slate, costumed as a scuba-diving Easter bunny, is shown in this handout photo provided by the Florida Keys News Bureau as he hides eggs amid eel grass, in the Florida Keys National Marine Sanctuary off Key Largo, Florida March 31, 2013. About 80 adults and children participated in an Underwater Easter Egg Hunt, seeking real hard-boiled eggs painted with non-toxic food coloring to avoid adverse effects on the marine ecosystem. (Photo by Bob Care/Reuters/Florida Keys News Bureau)

“Natacha Pisarenko was born in Buenos Aires and studied photography at that city’s School of Photographic Arts. Pisarenko currently works out of Buenos Aires, Argentina. She started her career in 1988 as a photographer for La Nación, one of Argentina’s largest newspapers, then joined the AP in Buenos Aires in 2002”. – Associated Press. Photo: A fan wearing leggings marked with the stripes of Great Britain's flag rests on the grass at the rowing venue in Eton Dorney, near Windsor, England, at the 2012 Summer Olympics, Monday, July 30, 2012. (Photo by Natacha Pisarenko/AP Photo)

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.