Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Protestor Bill Maloney (L) shouts during a live TV broadcast by BBC News Channel chief political correspondent Norman Smith after earlier forcing Deputy Prime Minister Nick Clegg to abandon a photocall near Parliament on March 19, 2014 in London, England. The Chancellor of the Exchequer, George Osborne has delivered his Budget statement to Members of Parliament in the House of Commons. (Photo by Peter Macdiarmid/Getty Images)

A boy rides on a snow wagon towed by a robot dressed as a Teddy bear, which only moves forward by moving its legs, during the Ice and snow carnival at Taoranting park in Beijing February 9, 2015. (Photo by Kim Kyung-Hoon/Reuters)

David Guttenfelder was born in Iowa and graduated from the University of Iowa with a Bachelor of Arts in cultural anthropology. He has worked for the AP since 1994 based in Kenya, the Ivory Coast, India and Japan. He is currently AP’s chief Asia photographer and his feature work has been used prominently in editorial publications throughout the world including Time and National Geographic. Photo: U.S. soldiers from the 2nd Battalion, 12th Infantry Regiment, 4th Brigade Combat Team, fire mortars at known enemy firing positions from a base in the Pech River Valley in Afghanistan's Kunar province, Saturday, October 24, 2009. (Photo by David Guttenfelder/AP Photo)

A model prepares backstage at the Meskita fashion show during Mercedes-Benz Fashion Week Spring 2015 on September 4, 2014 in New York City. (Photo by Larry Busacca/Getty Images for Meskita)

“Misty Morning”. Every morning, people expect sunny weather. Photo location: Bali, Indonesia. (Photo and caption by Henry Adam/National Geographic Photo Contest)

More than 1,200 vintage posters that would send any movie buff into orbit were discovered in an Ohio garage, including the only known copy of an almost 7-foot-tall creation for the 1947 reissue of “Dracula” that could sell for $40,000. The Dallas-based Heritage Auctions in Dallas puts them all on the block March 22 and 23, including some rare specimens from the silent movie era. (Photo by Courtesy Heritage Auctions)

Enthusiasts participate in the historical re-enactment of the Sevastopol Fortress assault, which took place during the Crimean War of 1853-1856, at a military historical festival in Sevastopol, Crimea, September 5, 2020. (Photo by Alexey Pavlishak/Reuters)