Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

Crown line handler Bobby Marie controls “Chain Gang” as the balloon is inflated during the 43nd Annual Helen to the Atlantic Balloon Race and Festival, in Helen, Georgia, USA, 04 June 2016. The race is the oldest balloon event in the southern USA and United States' only long-distance hot air balloon race, according to the organizers. (Photo by Erik S. Lesser/EPA)

This picture taken on February 1, 2015 shows participants competing in a tofu (beancurd) wrestling competition in Fogang county, south China's Guangdong province. Participants, mostly women, fight it out in an inflatable pool which is filled with nearly two tons of fresh milk and tofu, in a promotion to attract tourists for the upcoming Chinese Lunar New Year holiday. The upcoming Chinese lunar new year of the sheep, which will fall on February 19 this year, marks the biggest festival of the year in China as hundreds of millions of people journey across the country to celebrate the season with their families. (Photo by AFP Photo/Stringer)

An art installation called “Double Ducks” by Dutch artist Florentijn Hofman is seen at Victoria Harbour in Hong Kong, Friday, June 9, 2023. Two giant inflatable ducks made a splash in Hong Kong's Victoria Harbor on Friday, marking the return of a pop-art project that sparked a frenzy in the city a decade ago. (Photo by Louise Delmotte/AP Photo)

Protesters wearing inflatable breasts stand outside Facebook's headquarters in central London on Wednesday September 1, 2021, to complain about the social media giant's images algorithm. The aim of the event is for all medical tattoo artists and breast cancer survivors to be able to freely post images without the pictures being removed and the accounts blocked. (Photo by Ian West/PA Images via Getty Images)