A brig with scarlet sails travels on the Finnish Gulf coast during a rehearsal for the the Scarlet Sails festivities marking school graduation in St. Petersburg, Russia, early Saturday, June 27, 2020. This year the festival will not be held in the city center, but on the Finnish Gulf. Due to the coronavirus pandemic, there will be no spectators but the event will be broadcast on television. (Photo by Dmitri Lovetsky/AP Photo)

A hot air balloon depicting a dog that participates in the International Hot Air Balloon Festival, flies over Leon, Guanajuato state, Mexico, on November 14, 2020, amid the COVID-19 coronavirus pandemic. The festival, in which 100 air balloons participate, was held without spectators to avoid crowds and prevent contagion. (Photo by Ulises Ruiz/AFP Photo)

Spectators in colourful attire cheer as the pack of riders (peloton) cycles by during the 14th stage of the 111th edition of the Tour de France cycling race, 151,9 km between Pau and Saint-Lary-Soulan Pla d'Adet, in the Pyrenees mountains in southwestern France, on July 13, 2024. (Photo by Anne-Christine Poujoulat/AFP Photo)

A spectator at the Maslenitsa car battle, reacts during a clash, in the village of Goroshki, some 35 kilometers from Minsk, Belarus, 12 March 2016. The battle which is held at the Historical and Cultural Complex, Stalin line, is a small local competition, with participants from Belarus and Russia. (Photo by Tatyana Zenkovich/EPA)

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.