Racegoers have their temperatures checked as they make their way into the course as a pilot scheme for the return of crowds to sporting events is expected to bring in 2500 spectators during day one of the William Hill St Leger Festival at Doncaster Racecourse, England on September 9, 2020. (Photo by BackGrid/The Sun)

Spectators in costume line the race route during the 12th stage of the 109th edition of the Tour de France cycling race, 165,1 km between Briancon and L'Alpe-d'Huez, in the French Alps, on July 14, 2022. (Photo by Marco Bertorello/AFP Photo)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.