Yakutsk, with a population of around 270,000, holds its own title: that of the coldest city on Earth. Here: Frost-encrusted house in the city centre. (Photo by Amos Chapple/Courtesy Images/RFE/RL)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

In this Sunday June 13, 1988 file photo West German police officers arrest an English soccer hooligan who sticks out his tongue. Rioting broke out between some 100 hooligans and the police in downtown Stuttgart, West Germany following the European Soccer Championships match between England and Ireland. England was defeated by Ireland 0-1. (Photo by Kraufmann/AP Photo/File)

Overlooking qingshuitan Wetland Park in the air, thousands of Chinese fir trees turn green. Gaoyou City, Jiangsu Province, China, April 20, 2020. April 22 is world earth day. (Photo credit should read Costfoto/Barcroft Media via Getty Images)

Young Japanese women pose with a green bear costumed person during the 'Earth Parade 2015' in Tokyo, Japan, Saturday, November 28, 2015. Ahead of the U.N. climate change summit in Paris starting this week, about 1,000 citizens and environmental activists took to the streets of Tokyo on Saturday, calling for strong actions to combat global warming. (Photo by Franck Robichon/EPA)

The top layer of muskeg and earth (L) is removed at the Syncrude tar sands operations near Fort McMurray, Alberta, September 17, 2014. Syncrude currently produces 350,000 barrels per day of high quality light, low sulphur crude oil according to company reports. (Photo by Todd Korol/Reuters)

Mina Sue Choi (L) from South Korea reacts after winning the Miss Earth 2022 pageant during the coro​nation night in Manila, Philippines, 29 November 2022. (Photo by Francis R. Malasig/EPA/EFE)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)