Model Inna Magomedova uses her mobile phone while she presents “The Alive Painting” body art work by Russian artist Maria Gasanova during the Art Krasnoyarsk annual festival in Siberian city of Krasnoyarsk, Russia, October 26, 2016. (Photo by Ilya Naymushin/Reuters)

Model Kendall Jenner poses on the red carpet as she arrives for the screening of the film “Mal de pierres” (From the Land of the Moon) in competition at the 69th Cannes Film Festival in Cannes, France, May 15, 2016. (Photo by Yves Herman/Reuters)

A model (C) looks at her mobile phone while backstage before the araisara Sara Arai Collection show during China Fashion Week in Beijing on March 27, 2015. China Fashion Week runs from March 24 to March 31. (Photo by Wang Zhao/AFP Photo)

Model Kendall Jenner poses on the red carpet as she arrives for the screening of the film “Mal de pierres” (From the Land of the Moon) in competition at the 69th Cannes Film Festival in Cannes, France, May 15, 2016. (Photo by Yves Herman/Reuters)

Photographer Joana Choumali’s latest project explores body image and beauty by documenting the men building Abidjan’s clothing models. The “Awoulaba” mannequin is a customised model designed with the African ideal of beauty in mind, curvier than the stick-thin examples usually seen in the west. They first appeared in 2011, and have since become a familiar sight outside the numerous clothing shops dotted throughout Ivory Coast’s capital, Abidjan. Here: An apprentice lines up his work on a roadside. (Photo by Joana Choumali)

A campaign model demonstrates crazy eyes glasses during the International Tokyo Toy Show 2016 in Tokyo, Japan, 09 June 2016. The trade show opens to the general public on 11 and 12 June. (Photo by Christopher Jue/EPA)

A model backstage ahead of the Lantern Sense show at Fashion Scout during London Fashion Week Autumn/Winter 2016/17 at Freemasons' Hall on February 22, 2016 in London, England. (Photo by Tristan Fewings/Getty Images)

A model presents a creation by Singapore-born designer Andrew GN as part of his Fall/Winter 2016/2017 women's ready-to-wear collection show in Paris, France, March 4, 2016. (Photo by Benoit Tessier/Reuters)